PROBLEM STATEMENT

The lack of student awareness regarding available outdoor opportunities and equipment highlighted the need to improve communication and engagement strategies. It was imperative to effectively inform students about the diverse range of outdoor activities and resources available.

OUR SOLUTION

I developed and implemented a comprehensive marketing and graphic design strategy. This involved creating visually appealing promotional materials and designing informative signage to effectively communicate outdoor opportunities and equipment available to students at Clemson University.

Colors

This banner design proudly displays CORE’s mission statement, serving as a constant reminder to their dedicated employees of the meaningful impact they make every day.

By offering a comprehensive and visually appealing catalog, we aimed to simplify the process of browsing and selecting rental products, ensuring a smooth and enjoyable experience.

CORE’s captivating flyer, strategically placed in the bathroom, keeps you in the loop about their equipment rentals and upcoming trips.

Tools

Adobe Illustrator
Adobe Photoshop
Adobe InDesign

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