PROBLEM STATEMENT
Develop a brand characterized by consistent design across various marketing materials, while adhering to predetermined parameters.
THE SOLUTION
By defining specific rules for color usage, typography, and design elements, Glo Up Skincare can ensure consistency across packaging labels, promotional materials, and digital platforms.
Colors
Label
For Glo Up Skincare’s 3-color spot labels, I employed the flexo print process to create precise, eye-catching labels that effectively promote the brand on shelves.
Variable Data Printing
Crafting customized variable data printing booklets tailored to specific segments, I utilized XMPie VDP software to address unique needs and provide personalized information, tips, and product recommendations.
Tools